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Rapid advances in a wide range of technologies mean today’s sophisticated e-business solutions offer a combination of content management tools, e-commerce capabilities, and collaboration functionality that can significantly improve the way you interact with partners and customers. Together content, commerce, and collaboration open the door to highly personalized interactions that create a strong foundation of trust. At the end of the day, that means enhanced customer and partner loyalty that increases the value of each and every business relationship.
Internet Business solutions combined with partner offerings provide a comprehensive set of tools and features that delivers the complete range of content, commerce, and collaboration capabilities needed to connect with customers, empower employees, and integrate with business partners:
Content
Traditionally, companies have broadcast their message to the world through ad campaigns or mass mailings that provide a single generic message to thousands—even millions—of current and potential customers. In the new economy, people expect to be treated not as members of a broad, faceless demographic niche or marketing category, but as individuals. Flatbox Internet Business solutions are transforming the ways companies communicate with customers by providing powerful tools for delivering dynamic content that targets the preferences of individual users and dramatically improves the chances that each Web site visit will deliver real value to your company.
Web content management functionality is the foundation. Flatbox solutions offer a highly scalable, reliable, and secure infrastructure that speeds site development and deployment. Web developers and designers create guidelines and templates that are utilized by business users to create and publish content. As a result, business users can manage Web content without calling on the resources of the IT department, and Web developers can maintain complete control over site navigation, branding, and other critical Web site components. At the same time, by providing the capability to link customer-facing Web sites to back-end data systems, business users can tie together profile information and content to deliver a Web experience that is significantly richer and more personal.
Commerce
By enabling your company to integrate more closely with partners and customers, and provide customer-specific catalogs and personalized content in the language and currency your customers prefer, Flatbox Internet Business solutions make your company a better organization to do business with. The result—closer relationships and increased loyalty—can mean a distinct competitive advantage, and consistent repeat business.
ROI for any e-commerce solution will ultimately be influenced by the flexibility it provides for meeting the needs of multiple sales channels, distributors, and customers. Flatbox Internet Business solutions provide native support for technologies and standards that seamlessly convert data across platforms, applications, and protocols, allowing you to deliver product information and conduct transactions in a cost effective way no matter what your customers technical requirements are.
Collaboration
Flatbox Internet Business solutions offer the capability to bridge the gap between customers, employees, and partners, enabling them to work together as a tightly knit virtual organization. The result: a new way of doing business that extends beyond the firewall and makes it possible for employees and partners to join forces in collaborative efforts with customers, resulting in faster time to market, improved operational efficiencies, and new levels of customer satisfaction.
Key Capabilities
Today’s competitive global business world demands the ability to deliver personalized, rich, and relevant content in real time; comprehensive e-commerce capabilities that automate transactions; and tight integration across and beyond the confines of the traditional enterprise. Flatbox Internet Business solutions provide functionality that can fundamentally transform the way you conduct business at every level by integrating content, commerce, and collaboration into a single seamless offering. Features include:
User profiling:
Capture detailed data about customer needs and preferences, the starting point for delivering targeted one-to-one information that is the hallmark of successful e-business.
Customer profiling and personalization:
Translate customer profile data into relevant content and deliver it on demand.
Rich marketing capabilities:
Choose from a full range of online marketing features, including tools for merchandizing, campaign management, targeted marketing and advertising, discounts, and promotions.
Business and site analytics:
Extract the full value all of the information you collect with tools for data mining, reporting, and customer segmentation that will enable you to make smarter decisions and drive more effective marketing efforts.
Business user content creation and publishing:
Enable users without specialized technical skills to use familiar tools such as Microsoft Word to create and publish Web content.
Publishing workflow management:
Streamline and automate the task of managing content from creation to editing to approval and publishing.
Content scheduling and archiving: Enable administrators to track and automate when content is posted and how long it is accessible, while preserving it for reuse as appropriate.
Product catalog management:
Enable customers to quickly find exactly what they are looking for with sophisticated electronic catalogs that deliver up-to-the-minute product listings and prices.
Order processing:
Implement transactional capabilities including shopping carts, order creation and management capabilities, order tracking and history functionality, payment processing, shipping, taxation, and fulfillment.
Document management:
Increase productivity with easy-to-use tools that empower employees to create, publishing, and manage Web content of all kinds, including product catalogs, pricing, merchandising, and advertising campaigns.
Search:
Make it easy for customers to locate the products they are looking for with robust, intuitive search tools.
Web site development tools:
Take advantage of pre-defined site templates, prescriptive architecture guidance, and integration with Visual Studio® .NET for rapid site deployment.
Web services:
XML Web services provide the foundation for the next generation of e-business opportunities. Tight integration of XML standards as part of the development platform means Flatbox Internet Business solutions offer the ability to quickly build and deploy XML Web services.
Application integration: Automate business processes between platforms, systems, and applications, both within your enterprise and across corporate boundaries.
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the complete web solution